Case studies

RETAIL Cross Purchase Solution

Cross Purchase Solution
Cross Purchase Solution

Finding new business routes and new customers is a constant challenge for most businesses, working with Active International can guarantee ROI from your marketing spend even before your campaign goes live.


The challenge

A major high street department store wanted to increase gift card sales in the run up to Christmas.

Our solution

  • Active worked with the media agency to identify and recommend Tradable opportunities and partners.
  • Active Traded the resultant media spend, and bought-back an agreed amount of gift vouchers in cash from the client.
  • Vouchers were Traded with media partners (in return for media space), to be used for staff incentives.

The Benefits

Contact us

If you would like to find out how Corporate Trade could benefit your business, get in touch with Selina Martin, Head of Commercial at Active International by email or phone.

+612 9466 9103

If I had my life to live over again I would elect to be a trader of goods rather than a student of science. I think Barter is a noble thing.

Albert Einstein

This solution could work for you if you...

  • Have a product and/or service

  • Want to attract new customers

  • Are looking to increment UK Marketing budgets