Preloader Close
What's New Perrigo

About Active

About Us

Active International is a commercial innovation company. We are a global team of business innovators, industry leaders, media mavens, and finance experts dedicated to delivering new levels of financial flexibility and custom solutions our partners need to Achieve More.
We increase commercial agility through our industry expertise, our Active Trading Model, and direct investments that allow our clients to transform assets into new forms of value and deliver positive business outcomes.

At Active, our purpose is to transform data into insight, strategy into action, and vision into value.

We do this by increasing commercial agility through our industry expertise, our Active Trading Model, and direct investments that allow our clients to transform assets into new forms of value and deliver positive business outcomes.

We help you innovate while you operate.

We provide each client and partner with measurable economic value through insights, solutions, and best-in-class service. We are committed to leading the way in commercial innovation, delivering new levels of excellence to our clients, trading partners and the industry.

The Active International Manifesto

We don’t stop disruption, we help you harness it.
We don’t slow the pace of change, we help you outpace it.
We don’t just talk about the future, we prepare you for what’s next.
We are a global team of industry leaders, business innovators, media mavens, and finance experts.
We are independent, direct, sometimes defiant, always dependable.
We find value that other can’t mine, but anyone can measure.
We push ourselves and our partners to see what’s possible,
so You Achieve More.

What Makes Us Different

For nearly four decades, Active International has been a leader in commercial innovation; an original disruptor with the entrepreneurial spirit of a startup, and the capabilities of a global corporation. The breadth and depth of our talent and industry expertise is unmatched. As an employee-owned (ESOP) company with offices in 14 countries, we answer exclusively to our clients and our employees - the fuel that drive the company. Our independence ensures our clients always receive insights that are objective and conflict free.

News & Insights

News & Insights

Super-Charged Advertising In A Changin
Super-Charged Advertising In A Changing World

How Active International works with its Involved Media business to help brands grow.

Satisfying commercial solutions
Satisfying commercial solutions

As published by Retail World August issue 2021.
Active International Head of Commercial Cameron Baxter discusses his recent appointment and the evolution of corporate trade in Australia.

Support your procurement process with
Support your procurement process with Corporate Trade solutions

As published in Retail World magazine, May issue Supply Chain. Sales. Marketing. Finance. These are all parts of your business that can be restricted by underperforming assets or slow-moving st ...