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From Surplus to Growth
From Surplus to Growth

How corporate trade helps brands turn excess stock and media spend into measurable growth. Growth from what you already have Every business holds unta ...

Turn Excess Stock into Media
Turn Excess Stock into Media

Disruption doesn't only come from new technology or start-up competitors. The pandemic showed how quickly the basics of business can come under pressure: wo ...

Staying Relevant When Disruption is th
Staying Relevant When Disruption is the Norm

Business no longer runs on familiar terms. Technology and changing consumer behaviour are rewriting business models in every sector, and the pace keeps acce ...

Procurement, a strategic growth driver
Procurement, a strategic growth driver

Your business runs on interconnected systems—supply chain, sales, marketing, and finance all work in tandem. But when underperforming assets or slow-moving ...

Helping travel businesses achieve more
Helping travel businesses achieve more

The travel & hospitality industry has a lot in common with the media industry. Whether it's hotel rooms, flights, TV space or billboard sites, both rely ...

How brands can achieve more with less
How brands can achieve more with less

We all know this. Marketing budgets are often the first on the chopping block when companies need quick, visible returns. But here's the concern: what ha ...

Turning green into gold: is it a minds
Turning green into gold: is it a mindset?

As published in B&T magazing, May 2025 Sustainability is still a buzzword, writes Sarah Keith, group managing director of Active International and In ...

Super-charged advertising in a changin
Super-charged advertising in a changing world

How brands can super-charge their advertising budgets and grow By Sarah Keith, Group Managing Director, Active International Australia and Involved Media ...

As seen on Mi3: $500m barter and blurr
As seen on Mi3: $500m barter and blurred media arbitrage set to surge as media agencies pile in for programmatic trading

Published by Mi3  US$1.4bn global barter company Active International is ramping up local operations, wooing brands by offering to take excess stock off ...

Perrigo
Perrigo

“Active International works with Perrigo since 2015 providing us with solutions for the management of our unsold inventories. On the one hand, Active has al ...

Creating Value Through Corporate Trade
Creating Value Through Corporate Trade Under IFRS

The concept that business strategies should be judged by the economic value they create is commonly accepted in the business community. Companies often, in ...

JML
JML

Active's UK office began working with JML in 2003; during our successful partnership, we have processed 15 large stock deals enabling JML to purchase over £ ...